MEDIA KIT AND SPECS

Defense News ads can be an incredible way to reach your target audience. There’s a lot of different types of Ads, from Digital and High Impact to Print! If you want to know what size images or animations to use for each type of Defense News ad, you’re in the right place.

With these recommendations, you’ll be able to design ads that look great no matter where they appear on Defense News
– whether it’s in the desktop or mobile news feed, or the right sidebar.

Run of Site

300x250

Format: GIF, JPG, Rich Media, 3rd Party Vendor, HTML5
Max Initial Load Size: 40KB
Max Animation:15 seconds
Platform: Desktop, Tablet, Mobile

300x600

Format: GIF, JPG, Rich Media, 3rd Party Vendor, HTML5
Max Initial Load Size: 40KB
Max Animation:15 seconds
Platform: Desktop

970x90

Format: GIF, JPG, Rich Media, 3rd Party Vendor, HTML5
Max Initial Load Size: 60KB
Max Animation: 30 seconds
Platform: Desktop

970x250

Format: GIF, JPG, Rich Media, 3rd Party Vendor, HTML5
Max Initial Load Size: 40KB
Max Animation:15 seconds
Platform: Desktop

Mobile

Tablet

300x250

Format: GIF, JPG, Rich Media, 3rd Party Vendor, HTML5
Max Initial Load Size: 40KB
Platform: Desktop, Tablet, Mobile

320x50

Format: JPG, GIF, PNG, 3rd Party Vendor
Max Initial Load Size: 40KB
Platform: Mobile

728x90

Format: GIF, JPG, Rich Media, 3rd Party Vendor, HTML5
Max Initial Load Size: 40KB
Platform:Tablet

300x250

Format: GIF, JPG, Rich Media, 3rd Party Vendor, HTML5
Max Initial Load Size: 40KB
Platform: Desktop, Tablet, Mobile

Email

640x165

Format: JPG, No 3rd party tracking supported, no animation
Max Initial Load Size: 30KB

300x250

Format: JPG, No 3rd party tracking supported, no animation
Max Initial Load Size: 30KB

 

Please submit assets 5 business days prior to launch. Please note that flash files are no longer supported.

Max Initial Load Size: 40KB

Max File Size: 200KB

HTML5 Max File Size: 400KB total

Audio: User initiated on click

Max Animation:15 seconds

Max Looping: 3

Controls: Video must include ‘Play’, ‘Pause’, ‘Mute’ (volume control to zero (0) output may be included instead of or in addition to Mute control)

Two-Page Spread

19” x 10.75”
(482.6mm x 273.1mm)
With bleed: 20.25” x 12”
(514.4mm x 304.8mm)

Full Page

9” x 10.75”
(228.6mm x 273.1mm)
With bleed: 10.25” x 12” (260.4mm x 304.8mm)

3/4 Page Vertical

6.7” x 10.5”
(170.2mm x 266.7mm)

1/2 Page Horizontal

9” x 5.25”
(
228.6mm x 133.4mm)

1/2 Page Vertical

4.4” x 10.5”
(111.8mm x 266.7mm)

1/2 Page Jumbo Jr.

6.7” x 4.625”
(170.2mm x 117.5mm)

1/4 Page Vertical

2.1” x 10.5”
(53.3mm x 266.7mm)

Front Page Banner

7.125” x 1.5”
(181mm x 38.1mm)

Insert + Hanger

8.5” x 3.5” hanger x 10.875”

Blow In

6” x 4”

Sticker

3” x 3”

Gatefold

10” x 9.875 x 10” x 11.75

Belly Band

21.125” x 4”

Cover Wrap

10” x 10” x 11.75”

U Bar Spread

Sides: 2.1” x 10.5”
Bottom: 19” x 2.1”

L Bar

Vertical side: 2.1” x 10.5”
Bottom: 9.0” x 2.1”

Publication Trims to 10” X 11.75” (254MM X 298.5MM)

Contact us for a copy of our 2020 media kit.

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requesting our media kit and editorial planner?

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